The 20th Exposec, held between May 23rd and 25th in São Paulo, will mark the presentation of Nice Brazil for the national security market with the brands Nice, Genno and Peccinin, the latter having participated in the fair for over 18 years.
Nice Brasil is part of the Nice Group, a global leader in home automation. It offers a wide range of integrated automation systems for doors, gates and barriers; awnings, blinds and curtains; as well as alarm and lighting systems for residential, commercial and industrial applications. The brand is present in more than 100 countries and aims to improve the quality of life of its consumers, simplifying daily activities and offering comfort when entering and leaving home, with practical products and an emotional design.
In Brazil, the company owns the brands Nice, Genno, and Peccinin. At Exposec, a single 183.50 square meter booth with a mezzanine will showcase products from all three brands.
In this edition, the company's focus will be on the installer, an important figure in the growth and development of more effective products. "All our strategies are primarily based on the installer, making them feel important and a key part of our business. We want them to feel like 'kings' and realize that the group's existence is entirely linked to their satisfaction," adds David Girelli, marketing and after-sales manager of the Nice Group.
High-Tech Security
For the trade show, the company's two main product launches will be Cloud Alarm Genno and the "Nice Specialist 2.0" installer app.
Easy to install and configure, the Cloud Alarm Genno connection – the first in Brazil with cloud-based self-monitoring solutions – is via a cloud server, which guarantees greater security of user data and passwords, as it does not depend on people for creation and modification; the user can manage users and passwords themselves through the app.
The alarm's functionalities can also be controlled via mobile phone using an app, as well as event alerts and alarm triggers. Another distinctive feature is the integrated home automation, which allows for everything from controlling an electronic gate to switching on lights, with complete security for user data and passwords through the app.
The other new feature that will be presented at Exposec is the first stage of the "Nice Specialist 2.0" smartphone application. Developed by the Nice Brazil team, the app aims to offer a work tool, as well as a way to connect with installers. Without consuming much phone memory and with a user-friendly and simple interface, "Nice Specialist 2.0" will offer everything from a product catalog to features such as scheduling visits and issuing quotes for the end customer.
For the trade show, the app will be launched with the "Catalog" and "Technical Support" tabs, but all of its other tabs should be fully functional by the end of the year.
Other releases:
Nice Brasil is also showcasing new models of alarms, infrared and magnetic sensors; sliding gate automation systems for residential and professional applications; an electronic control unit with i-Track function (automatic path learning and deceleration); and an Ultra-Flash swing gate automation system with a 5-second opening time at Exposec.
About Nice Brazil
Nice Brasil comprises three brands: Peccinin, Genno, and Nice. The company is part of the Nice Group, a global leader in home automation for 24 years.
The Group entered the South American market by acquiring Peccinin in 2011, a large Brazilian company in the automation segment. And in 2015, it began the process of acquiring Genno, further expanding its range of products and services in the security segment.
With a wide range of integrated automation systems for doors, gates and barriers; awnings, blinds and curtains; as well as alarm and lighting systems for residential, commercial and industrial applications.
The Nice Group has grown and evolved rapidly worldwide, with a presence in over 100 countries and products aimed at improving the quality of life for its consumers, simplifying everyday moments and offering comfort when entering and leaving home, with practical products and emotional design.
Source: Canindé Daily, MT in Focus, The São Paulo Times, The Daily News – Maringá, EexpoNews, Investor Business, Current People Blog, LET'S GO! – Blog, Popular News, Companies S/A, O Globo Agency, Cultural Matraca, The Voice of Santa Quitéria.
Date: 28/04/2017
